CMU Sports
The most rewarding job to have throughout my career thus far, creating media for the community of some of the greatest athletes. Working on a quick production line to manage gameday graphics and other content that arises for all 29 different teams in and out of season. Collaborating to highlight the success of CMU Athletics and develop high level content that competes with D1 schools.
Work that has all been apart of the build for a new Colorado Mesa University sporting identity. Something to compete with other D1 schools.
For the last two years of both my athletic and student career, I have made it a goal to build a more cohesive, bold identity for the social media presence of the Colorado Mesa Women's Lacrosse team. Towards this year it has meant connecting it back to the schools overall new brand identity for CMU Sports, pushing each design to reach a new level.
Women's Lacrosse
picture credit - Shelby Streeter
#63072a
#860037
#fed103
#ffffff
#231f20
The new brand style guide for all CMU Sport graphics, so far each sport is having its unique twist on what it will look like. No design is completely the same but all have the same voice when featured on the CMUMavericks Instragram.
CMU Sports
With quick turnaround times to produce high-quality graphics, I have learnt about a successful workflow to achieve this look. Matching the graphics to CMU's sport brand, while also giving each sport their own flare.